Seller Central and Amazon Ads feed one operating layer.
Seller Platform
One system.
One business view.
Profit, organic growth, inventory and advertising stop behaving like separate tools. SalesFortuna connects the signals and turns them into the next useful action.
Every signal keeps its business context.
Priorities and approved work move forward.
Built as a system
Six specialist workflows. One shared understanding.
Each area can solve a focused problem. Together they explain what changed across the business and what deserves attention next.
Profit & Operations
Margin, catalog, stock, shipments, returns and reviews.
Explore operations →Organic Growth
Rank, indexation, keyword intelligence and listing SEO.
Explore organic growth →PPC Automation
Campaign decisions, negatives and bidding with safeguards.
Explore advertising →The operating layer
Data alone does not run the business.
SalesFortuna preserves history, calculations, rules and action receipts so each decision starts with context instead of another export.
- 01Amazon data arrivesSales, fees, stock, rank and advertising.Connected
- 02Business context is appliedGoals, economics and safeguards stay attached.Explained
- 03The next work is prioritizedOnly material exceptions rise to the owner.Focused
One ASIN. Seven questions.
The platform is not a row of disconnected tools. Every product carries one continuous operating record from economics to visibility and customer feedback.
Product operating spineCONNECTED BY ASIN
Your productOne history · one context
01 · PROFITIs it actually making money?Margin Lab
02 · STOCKCan it keep selling?Catalog & Inventory
03 · DISCOVERYCan shoppers find it?Keyword Hub
04 · POSITIONIs visibility moving?Rank Monitor
05 · LISTINGDoes the page carry demand?Listing SEO
06 · CUSTOMERWhy does it come back?Returns & Reviews
07 · ADSIs paid traffic helping?Advertising engine
One product.
Seven working views.
Every view keeps the same ASIN context and hands the next decision to the workflow—or browser extension—that owns it.
NORTHSTAR GEAR · B0…R1Seller Platform
PRODUCT OVERVIEW
One record keeps every answer connected.
Margin, stock, demand, listing quality and customer feedback use the same product context instead of becoming six unrelated screenshots.
Current constraintListing coverageRoute → Organic Growth
Open the owning program →Bad reviews hurt conversion. Remove the ones that break policy.
The free Chrome extension finds qualifying violations on the Amazon review page and turns them into a removal case—so paid traffic does not keep landing on avoidable distrust.
See what costs the sale
A damaging review reaches shoppers before your strongest product proof.
Find a policy violation
Legitimate criticism stays; only qualifying violations move forward.
File the removal case
The exact quote and policy ground are ready for Amazon review.
The evidence stays attached.
A product-level finding carries its source, freshness, confidence and next destination.
One synchronized product timelineRank, revenue, Buy Box and listing events share the same dates.
From finding to work—not another dashboard.
The operating record points to the exact workflow that can resolve the constraint.
MONEY → OPERATIONSOpen the P&L or complete missing costs.
DISCOVERY → ORGANICTrace the keyword into listing and rank.
ADS → PPCInspect the rule, safeguard and receipt.
A complete weekly brief—not another tab to operate.
The platform names the binding constraint, shows its evidence and prepares the next work without turning that capability into a separate product.
01ConstraintThe single bottleneck now.
02EvidenceNumbered facts from connected workflows.
03PathHow the product reaches the goal.
04ActionsDeep links into the exact work.
05WatchWhat the next brief must verify.
Correct it once. Keep the business rule.
Edit or dismiss a finding with a reason and the next brief carries that seller-specific judgment forward.
Correction becomes product memory.
The platform keeps context instead of asking the same question every week.
EDIT DIAGNOSISChange the constraint or supply missing context.
DISMISS + REMEMBERStore the reason as a rule for future briefs.
CREATE TASKTrack ownership and open the exact product workflow.
SF
Save as durable ruleApplies to future briefs
Do not recommend price changes while inbound stock is unresolvedSeller rule · active
SAVEDTreat branded search as defence, not conquestSeller rule · active
SAVEDNeed landed cost for the next margin decisionQuestion · waiting for you
INPUTThe exception inbox replaces tab patrol.
Alerts are grouped by what needs judgment: listing, inventory, campaign health and advertising.
Three priorities, not thirty widgetsThe morning surface starts with decisions and missing evidence.
Every exception answers four questions.
A useful alert is already a small decision packet.
WHAT CHANGEDSpecific state, date and affected ASINs.
WHY IT MATTERSRevenue or goal impact where measurable.
WHAT BLOCKS ACTIONUnknown data remains visibly unknown.
WHERE TO GOA deep link to the exact workflow.
Amazon knows part of the story. You know another part.
SalesFortuna is the connective layer; it does not pretend every number comes from one source.
AMAZONSettlement & feesOrders, refunds, FBA charges and released money.
YOUCost structureCOGS, freight, target margin and business intent.
SALESFORTUNAConnected evidenceHistory, calculations, rules, priorities and receipts.
SCANNERDiscoverabilityRank and index observations by marketplace and ZIP.
LISTINGAmazon responseCurrent content, acceptance and submission status.
ADSAdvertisingCampaign, target, placement and search-term evidence.
Choose the program behind the constraint.
The Platform page is the map. Each program below owns a complete working loop.
Profit & Operations
Money, stock, catalogue and customer feedback.
Open the program →Organic Growth
Keyword evidence, listing work and measured rank.
Open the program →PPC Automation
Deterministic rules, safeguards and reversible history.
Open the program →Start with the whole picture
Your Amazon business,
already connected.
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